Why Work With Me

Strategy, storytelling, and premium visuals for founder-led luxury brands.

Experience & Credibility

I’m Esther Reynolds-Verco, an Australian photographer and digital strategist with over a decade of experience helping founder-led brands show up as industry leaders. I’ve worked with premium brands featured in Vogue, David Jones, Elle Australia, and other high-profile publications, crafting visuals and strategies that reflect their quality and authority.

My Approach

I combine strategic brand direction, high-impact digital marketing, and visual storytelling to create immersive brand worlds. I don’t just make content look good – I design every post, campaign, and image to achieve a marketing goal, in order to engage the right audience, elevate your presence, and drive meaningful growth.

Why Founders Hire Me

My clients come to me because they want:

  • A cohesive brand identity that reflects the premium quality of their product or service

  • Strategy-backed content that attracts their ideal audience

  • A full-service creative partner who can oversee both marketing and visuals

  • Growth, authority, and a brand presence that positions them as industry leaders

I love helping founders translate their vision into a digital presence that feels as premium and intentional as their brand. Whether it’s through photography, campaigns, or strategy, my goal is to make your brand’s story impossible to ignore.

Let’s bring your brand’s vision to life:

Apply To Work Together

Trusted by Premium Brands

Client Love

  • "Esther has been an integral part of WHO IS ELIJAH since our second year of business, and her exceptional talent continues to impress us. Her images consistently capture the essence of our brand and have been chosen and featured by top publications like Vogue. Working with Esther is a dream—she is not only incredibly fast and creative but also reliable and professional. We have never encountered any issues, and her contributions are invaluable to our success."

    Raquel Bouris – Owner of WHO IS ELIJAH

  • "Working with Esther was an absolute dream. She brought such a clear creative vision to life for Forme Essentials, capturing the essence of our brand with precision, beauty, and intention. Her ability to style and photograph our products in a way that felt elevated, modern, and deeply aligned with our aesthetic was nothing short of exceptional. Esther’s attention to detail, eye for composition, and effortless direction on set made the entire process seamless and inspiring. She intuitively understood the heart of the brand and transformed that into visual storytelling that truly resonated. I can’t wait to work together again!"

    Charmaine Bloomfield – Founder and Creative Director of Forme Essentials

  • "I worked with Esther on my podcast's social channels and it was great! Her proactive approach is unmatched—she anticipates trends and aligns the channels with our core goals, ensuring every action supports our mission. Since joining us, Esther has driven a 41.7% increase in followership, a 5x boost in engagement, and a 10x rise in reach to non-followers! She is organised, planned and thorough. It was a great relief to know the accounts were in capable hands, and anyone she works with is lucky to have her."

    Arielle Thomas – Process The Podcast